Trigger Leads: Protect Your Personal Data



Did you know that the three major credit bureaus sell your personal information?

It’s true! Known as “trigger leads,” the files of borrowers applying for new credit are sometimes flagged, packaged and sold by the credit bureaus to merchants and finance companies.

As a trigger lead, you become susceptible to companies which may send pre-approved or pre-screened credit or service offers. You may wish to opt-out of these types of solicitations by visiting While this prevents many unsolicited new merchant offers, consider that you will also no longer receive news or offers on deals that may benefit you as well.

As you embark on what could be the largest financial transaction of your life, it’s important to have a professional home loan specialist on your team who understands how credit impacts the loan process.  If you are considering purchasing in Arizona or California, give me a call.  My team and I will guide you every step of the way.



Karen Jones Banner with Disclosure


AmeriFirst Financial, Inc., 1550 E. McKellips Road, Suite 117, Mesa, AZ  85203 (NMLS # 145368). 1-877-276-1974. Copyright 2018. All Rights Reserved. This is not an offer to enter into an agreement. Not all customers will qualify. Information, rates, and programs are subject to change without prior notice. All products are subject to credit and property approval. Not all products are available in all states or for all loan amounts. Other restrictions and limitations apply. Click Here for Licensing Information. The services provided by Karen Jones are not a condition, nor do they create any obligation for any form of remuneration for any real estate settlement service related to any referral.  The information contained, and the opinions expressed, in this article are not intended to be construed as investment advice. Karen Jones does not guarantee or warrant the accuracy or completeness of the information or opinions contained herein. Nothing herein should be construed as investment advice. You should always conduct your own research and due diligence and obtain professional advice before making any investment decision. Karen Jones will not be liable for any loss or damage caused by your reliance on the information or opinions contained herein.